TDC Leads Global Movement Towards Laser Projection as the New Industry Standard for Large Scale Projection
TDC are the first to take delivery of the UDX-4K32, 31,000 lumen Barco projectors in the APAC region.
Background
TDC deploys Barco’s UDX 4K32 in a world first large scale laser projection at Vivid Sydney 2017 at the Museum of Contemporary Art for ‘Organic Vibrations’ a collaboration between Julia Gorman, an Australian artist, and Paris-based creative and artistic collective, Danny Rose.
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When Barco previewed the technology at the ISE 2017 trade show, I knew that this was the way forward for the future of large-format video projection.
Unbelievable, Next-Generation Projection
“When Barco previewed the technology at the ISE 2017 trade show, I knew that this was the way forward for the future of large-format video projection. Laser phosphor technology is the first significant change that we’ve seen in over ten years, ever since the industry moved from CRT and LCDs to DMDs hailing a new era for projection technology. RGB laser had been used for cinema, however is not practical for the rental market,” said Michael Hassett, CEO of TDC.
“The quality is quite unbelievable. Artists we have worked are just amazed by its reproduction of blues, purples, and colours that typically can be a challenge to project. Its potential will excite artists to delve into the detailed animation that audiences haven’t experienced in the past.”
It produces images at 4K resolution, has a super brightness, lamp-free system and low power consumption. It’s quiet to operate which is terrific for TDC projects and the laser based system lasts for around 30,000 hours.
On receiving the very first unit in the world in May, the expert projection teams at TDC liaised with Barco R&D teams giving them valuable feedback on beta version software and hardware. “Barco liaised with us on product development and was able to develop a product that was suitable for a lot of rental companies around the world,” added Hassett.
Wim Buyens, Senior VP Entertainment at Barco and Chairman of the Advanced Imaging Society added: “This is just the latest step in our excellent working relationship with TDC. We see TDC as not just a long-term customer but as a truly innovative partner that contributes very significantly to the development of our products thanks to their valued beta testing and feedback from their groundbreaking projects. Everyone who sees the projector will see precisely what we mean – it is truly a stunning technological achievement.”
Looking into his crystal ball, Hassett concluded: “We are looking to Barco’s further development and hope to see these projectors being available in 60K lumens brightness versions within three years.”
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