Salesforce World Tour Sydney Reimagined

Salesforce World Tour was reimagined due to Covid 19 in just 10 days.

All video technology and formats were reworked for speakers. Nine broadcast studios were created, everything and everyone but the speakers, were virtual. The overall customer journey and experience in a virtual streaming environment delivered more than 100 sessions across two channels – some recorded in the preceding days – along with two simultaneous Live keynote streams. The event was live-streamed across LinkedIn, Facebook, Twitter and YouTube but ultimately encouraged people to tap the full experience on the Salesforce Live platform – and 80,000 viewers on Salesforce Live and 1.5 million total views on all our social platforms.  TDC developed key learnings across all our offerings to be able to deliver all video, camera, broadcast capabilities, streaming capabilities through this unique virtual experience.